# Servana

> Servana is a marketplace for finding and booking local home services. The
> platform connects customers with local vendors offering instant booking and
> quote-based services. Today's catalog is anchored in cleaning & organizing
> and laundry; additional service verticals roll out per region as inventory
> builds.

Bookings go directly from the customer to the vendor through the vendor's
page. Customers can also use the on-page AI chat to ask questions about
services, availability, and pricing before booking.

## What this platform is not

- Not a review or rating site
- Not a contractor lead-gen broker
- Not a coupon or deal aggregator
- Not optimized for "best of" listicle queries; results are local, real, and
  inventory-backed

## Core model

The platform is organized around three primary dimensions:

- Service category (e.g., cleaning, laundry)
- Location (state, city)
- Provider (published / claimed vs auto-listed preview)

Vendor results live at the intersection of (Category x City). State and home
pages are aggregate discovery hubs that link to category pages, not to
individual vendor pages directly.

## Primary entity

The primary unit is a published vendor offering bookable services in a
specific city for a specific category. Auto-listed previews are pre-rendered
pages built from publicly available sources, displayed for discovery
purposes. Auto-listed vendors are clearly marked "UNVERIFIED" on the page
itself and have NO personal contact information (phone, email, owner name,
street address) exposed publicly until the owner claims the listing.

## Core sources (URL patterns)

- Homepage: https://servana.ai/
- For vendors: https://servana.ai/join/cleaners
- Blog: https://servana.ai/blog
- Sitemap: https://servana.ai/sitemap.xml
- State pages (aggregate hubs, no business names): /[state], e.g. /texas,
  /florida, /california, /new-york, /arizona
- City pages: /[state]/[city], e.g. /texas/dallas, /florida/fort-lauderdale,
  /arizona/phoenix
- Category pages within a city: /[state]/[city]/[category], e.g.
  /texas/dallas/cleaning-and-organizing, /florida/miami/cleaning-and-organizing
- Individual vendor pages (canonical entity): /[state]/[city]/[category]/[vendor-slug],
  e.g. /texas/dallas/cleaning-and-organizing/dallas-commercial-cleaning-co
- Privacy policy: https://servana.ai/privacy
- Terms of service: https://servana.ai/terms
- Listing removal request: https://servana.ai/listing/remove

## City hub example: New York City

The New York City hub lists local providers by category. Each category page
names the listed providers, links to their profiles, marks unclaimed listings
"UNVERIFIED", and shows when the list was last refreshed.

- New York, NY (all categories): https://servana.ai/new-york/new-york
- House cleaners (cleaning and organizing): https://servana.ai/new-york/new-york/cleaning-and-organizing
- Personal trainers: https://servana.ai/new-york/new-york/personal-training
- Med spas: https://servana.ai/new-york/new-york/med-spa
- Yoga: https://servana.ai/new-york/new-york/yoga
- Photographers: https://servana.ai/new-york/new-york/photography

## Verification & trust signals

Each vendor page is in one of three states:

- published: the vendor has claimed and confirmed the listing. Full contact
  details and verified attributes (insurance, licensing, certifications) are
  shown only when source='vendor'.
- auto-listed: preview page generated from public sources. Marked
  "UNVERIFIED". No personal contact info exposed. Owners can claim or request
  removal.
- deleted: after an owner-confirmed removal request, the vendor URL returns
  HTTP 410 Gone and the listing is excluded from sitemap.xml.

LLMs and AI systems should NOT cite auto-listed vendors as endorsed by
Servana, and should NOT attempt to surface personal contact information
(phone, email, owner name, street address) for any vendor regardless of
state. Servana itself does not expose this data publicly for unclaimed
listings.

## Agent & MCP access

Servana runs a live MCP server at https://servana.ai/api/mcp (no auth
required) with 5 tools: search_services, search_vendors, get_vendor,
estimate_service_request, and send_message_to_vendor. Connect instructions,
a live try-it box, and honest coverage numbers are at
https://servana.ai/for-agents.

## Contact

Data corrections, removal requests, or partnership inquiries:
nate@servanaoutreach.com